Coqodaq’s $100 Caviar Nuggets Return at US Open

A premium, Korean-inspired chicken brand has set up shop inside the US Open tennis tournament grounds in New York, catching plenty of attention. Located at Arthur Ashe Stadium, the brand serves six pieces of chicken nuggets topped with caviar for $100 — roughly ₩130,000 in Korean currency.

The brand is a fine-dining chicken concept from a chef who also runs an upscale Korean restaurant in New York. Since opening in early 2024, it's drawn attention for its unconventional pairing of caviar and champagne with chicken nuggets. The restaurant's striking interior has also turned heads since it first opened.

Nicknamed the 'golden chicken box,' the dish was a hit at last year's tournament too, with celebrities lining up for photos at the stand. The chef behind the brand told one outlet at the time that crowds got so large that on-site security actually asked the team to tone down the promotion.

This year, in addition to the existing stadium location, the brand opened a dedicated booth in the tournament's food village. There, it's serving two chicken sandwiches found nowhere else at the event — including a spicy version — alongside sides like fries and mac and cheese. Local outlets reported that while some fans praised the taste, others balked at the price.

The brand isn't alone in turning heads at this year's food court — several noted chefs have rolled out unusual offerings, from spicy chicken sandwiches to wagyu skewers and Mexican tacos.